Insights & News

The Voice Returns with Strong Growth in Key Demographics

The Voice returned on Sunday with strong audience figures and was the No. 1 non-news program of the night.

PHD defeats Independents claim to Nine's 2019 Agency of Origin title

A packed crowd of media agency executives took over North Sydney Oval last week, for the annual Nine Agency of Origin competition for 2019. 

VMLY&R Chief Creative Officer: The Power of Print is its Cut Through

In an increasingly digital world, there remains an important place for print in helping advertisers grab audience attention, says Paul Nagy, Chief Creative Officer at VMLY&R.

The power of BVOD together with linear TV

One of Australia’s top marketers, Toby Dewar, Westpac’s Head of Group Media, Social and Digital Tech has argued there is real power in combining linear television and broadcast video on demand.

APT Travel Group Chief Commercial Officer: Print + TV is a ‘perfect mix’

When it comes to the right marketing mix for her brands, a combination of print and TV represents a “perfect combination”, says Debra Fox, Chief Commercial Officer at APT Travel Group.

Nine.com.au's 'Maddie' Podcast Cracks One Million Downloads

Nine.com.au’s first investigative news podcast series, ‘Maddie’, has been downloaded more than one million times since its launch last month.

Context + Content: The Power Combination of Integration

Good integration is a combination play that can really drive the marketing performance of a business, argues Mim Haysom, Suncorp Group’s CMO and EGM Brand & Marketing.

Nine to Carry MAFS momentum into Q2

Nine has a had a blockbuster start to the year, with a strong performance from the Australian Open and Married at First Sight, and is looking to carry the momentum into the second quarter of 2019. 

A Clear Strategy for Nine's Publishing Assets in the Modern World

Nine’s publishing structure post-Fairfax merger has provided clarity for its editorial brands right across the business, according to Chris Janz, Nine’s Managing Director of Publishing.

The Power of Waking up with TODAY

Breakfast television is a staple of many households every morning, and the Today Show brings the stories that matter into the homes of Australians.