Tech Millennials

    Tech Millennials are digital natives, living their lives online and shunning all traditional media. They are frequent users of social media and like to share relevant content with their friends. They are typically university educated and tech savvy. Living at home, they have high disposable incomes.

    Key Demographics
    Age: 20-30 years old
    Household Income: $40k+
    Location: Capital Cities – Inner Urban
    Life Stage: Youth & Independent Youth