The traditional business model used by many Australian sporting codes – built on selling broadcast rights to media partners – will rapidly evolve towards one focused on revenue sharing, Amanda Laing, Managing Director of Nine, has predicted.
As Australia’s leading digital content publisher, Nine Digital has real content, real audiences and real metrics to allow you to better understand your audience — and deliver real impact for your brand through the power of storytelling.
We recently polled our Nine Nation community on the sweetest time of year and found nine key insights you should know about the Easter consumer – and it’s not all just about chocolate!
9GEM is the new home of netball. From February 18, Wide World of Sports will broadcast the new-look national league, Suncorp Super Netball, in prime time throughout the season.
By Krish Raja. Data and technology are now firmly at the heart of the modern marketer’s advertising strategy, but here’s a question: how much time have you spent thinking about how your systems integrate with all your various partners?